The Treatment!!!
Target Readership:
Chart Poppers! Is a new
music magazine with the target audience of female teens aged who enjoy
listening to pop music and this is their favourite genre of music. The target
age for a Chart Poppers reader is 15-17 year olds but the magazine may also be
read by younger sisters or friends. However it is mainly aimed toward the 14-17
year olds because at this age they are most influenced by pop music and this
genre appeals to them mostly. A lot of the readers are at the age where they
may have a part time job so by releasing the magazine monthly they can pay for
it with their wages at the end of the month.
Nevertheless, many of the parents will buy their daughters the magazine
and will be in the C1/C2 Socioeconomic grouping so it is important that the
magazine is affordable by all and this way the lower economic groups are able
to enjoy reading it also.
Some of the readers will
be at that age where they look up to and aspire to be like the well know celebrities
of today so they will enjoy reading the celebrity features included in it, they
will as look to these celebrities as role models and will enjoy reading the up
close and personal interviews included it the magazine as it gives them a way
to get to know their role models more in detail. The Chart Poppers! Reader will
be young and impressionable so it is important that the magazine sets a good
example. However, most of the readers will prefer and enjoy media content which
isn’t challenging and is relatable and easy to read. To young girls being ‘on
trend’ and fashionable is important so Chart Popper! will help by supplying
them with information on the latest trends, tips and secrets on how to remain
fashionable. The reader will of course
have a keen interest in music and the desire to be a successful singer is
common among teenaged girls so the female readers will enjoy looking up to X
Factor winners or similar talent shows as they will have followed them rise up
from living normal lives like the readers to being rich, famous and successful
something which may be a dream of their own. Chart Poppers! readers are the
typical teenage girls, they are young, confident and keen to have fun, but they
will need help and guidance when it comes to achieving their dreams and growing
up and dealing with all the trials and turmoil’s being a teenager produces.
This is where the magazine comes in it will help by giving advice and
information to make achieving their dreams and general life as a teenage easier
like a big sister to its readers.
Form and Style:
The layout of Chart
Poppers! Shall be bright and rather young and hip, it shall use clashing
colours which will help when trying to appeal to its target audience. The cover
models used will be approximately the same age as the target audience making it
more relatable and the magazine shall use bright colours for example pinks,
purples and yellows. The layout will be organised and will avoid having too
much information on the front cover and contents page which may lead to the
audience getting confused as it may lead to it looking clustered and busy
making it hard to read. A few of the main cover lines along each page numbers
will be the next prominent feature after the main picture and storyline, this
allows readers to go straight to their favourite stories. The features of the
magazine include typical features of any magazine. This includes celebrity features,
competitions, articles, music related stories i.e. gossip and news, beauty,
health and fashion tips, and music and gig reviews.
Themes and Typical features:
Chart Poppers! will have
many regular features which make it typical to that of teen music magazines. The
way it addresses its readers will be colloquial so it appeals to the younger
audience, as if it is too formal the reader run the risk of getting bored
whilst reading it. The issues discussed in the magazine will be suitable for
the target audience and the focus will be on girls around the same age making
it relatable. The front cover will be mostly female celebrities or models. But at
the same time it shall also contain a lot of male celebrity posters, interviews
and features as it obviously has a large appeal to teenage girls as an
audience. Another feature which is popular amongst this female generation is
fashion and beauty so there will be numerous pages which cover these topics,
including tips and high street fashion. Chart Poppers! Has a keen interest in
keeping its readers up to date on all the ;attest gossip and music news and
this is vital in keeping the audience interested in the magazine and avoids a
decrease in readership figures.
Potential Advertisers:
In Chart Poppers! there will be a large range of
famous brands which may often be advertised in the magazine, especially those
which a related to music and fashion. This helps with keeping the audience
engaged as it is what they are interested in. brands featured will often
include; New Look, H&M, Benefit, Rimmel, Primark, HMV, UGGS, Converse, Max
Factor, Top Shop, Miss Selfridge, River Island, Accessorize.
Editorial Team:
Due to the target audience for the magazine being
young, inspired teenagers, the editorial team of Chart Poppers! will be made up
of experienced writers and designers with experience in this genre of magazine
in the past. It will also m] be made up of mainly females but male contribution
will also be welcome as it will help with the boys section of the magazine when it comes to advice on everyday problems etc. and will also help to bring
fresh ideas to the magazine with a wealth of experience. The editorial team
will be experienced in their field, to give the most effective features and as
result the most successful magazine.
No comments:
Post a Comment